BFGoodrich – Drivers
A subculture flourishes as BFGoodrich drivers Rob MacCachren, Bryce Menzies, and Patrick Clark race for the cup at the finale of the Lucas Oil Off Road Racing Series. There were shots when dirt flew from the track and hit the camera. And others where the roar of engines vibrated the screws on the tripod. Short track off-road racing is an opportunity for drivers to hone their trucks before the long track season starts. BFGoodrich workers create bespoke groove patterns in the tires to accommodate the styles of the different drivers, and conditions of the track. And when the green flag flies, the race is on.